Steve Trash’s Clean Campus Award


Is your school ELIGIBLE to win?

Steve Trash is an internationally acclaimed entertainer. When he’s not dealing in magic, he’s sharing his passion for recycling— often, he does both at once!

In an effort to educate students on the importance of recycling, Steve Trash partnered with Keep the Shoals Beautiful in 2014 to facilitate a friendly competition among the 30-something schools in the Shoals area.

Since 2014, students have consistently focused on keeping their campuses litter-free, and have begun recycling efforts to prove they deserve the coveted the five-foot-tall Steve Trash Clean Campus Trophy. Throughout the year, representatives from the board of Keep the Shoals Beautiful monitor the school campuses and score them on a scale of cleanliness and waste reduction.

School administrators have encouraged students to pursue the trophy, but are also grateful for the $150 cash prize to the cleanest campus. The trophy travels to the winning school each year, meaning each year a different school is eligible to win and have their name permanently affixed to the trophy.


Earth Day


Story about Earth Day festivities


Florence Citywide Cleanup


Each year in March, the City of Florence partners with Keep the Shoals Beautiful to facilitate a citywide cleanup, attracting hundreds of volunteers and resulting in tens of thousands of pounds of litter and waste collected.

Each year, volunteers are encouraged to meet at a select location (Florence Coliseum, McFarland Park, etc.) to collect supplies from the City and KTSB and cover different routes across entertainment, natural, commercial and industrial sectors to keep Florence a clean, green place to live and play.


Tennessee River Litter Tournament


Since 2015, Keep the Shoals Beautiful has partnered with Keep the Tennessee River Beautiful and the Alabama Society of Hazardous Materials Management to facilitate a river cleanup tournament, sponsored by the Tennessee Valley Authority.

Participants from colleges, fishing teams, school systems and more find themselves stowed in kayaks or boats, some opting to keep their land legs on shore, to clean our river line and free it of the wasteful materials that collect throughout the year.

For each 13-gallon bag of litter collected, the participant is entered into a contest drawing to see who can win the $500 grand prize. Each collection site also awards $250 to the “MVP” who collects the most litter at his or her site.

For the first time in 2018, Shoals businesses were also invited to participate, some lending volunteers and others lending door prizes to the other committed participants.


Jazz it Up with Trash - W.C. Handy Festival Events


Event details


Education Programs in Schools


City events etc

Florence Forward Partnership


Details on this….